Aussie scale-up Market Buy has announced a prominent new appointment in a bid to grow market share in the North American property industry.
Following its years of success on Australian soil, Market Buy has now headhunted Will Farmer from Realtor.com.
One of the most recognisable faces across vendor halls in the USA, Will has attended almost every conference in some capacity during his 15-year tenure at Realtor.com.
“I’m excited to be with a fresh face in the industry, serving the same property clients I have for the past decade and a half, whilst presenting a solution to the ongoing multiple offer issues experienced market-wide by buyer’s agents, selling agents, purchasers, and sellers alike,” Will said.
Market Buy is an online offer management system that simplifies the work of the offer process, streamlining workflow for agents and providing real-time communication to all parties involved in a transaction.
Market Buy CEO John Hellaby said he was incredibly excited to have somebody of Will’s calibre onboard. “Will is the consummate professional with a long history of strong sales and marketing results, achieved across varied market conditions and types,” John said.
“Will has been on our radar for some time, but Covid conditions have meant the timing was difficult to introduce a new staff member to the business.
“We’re delighted that he shares our vision and passion for the industry, and we are lucky to have secured his signature in the post-Covid era.”