The Proptech Association Australia is excited to announce it is joining forces with Macquarie Bank who is becoming a Foundation supporter.
“In recent times, we’ve seen COVID-19 place a new urgency on agents to adopt technology,” said Dan Evans, National Head of Property Services at Macquarie.
“The Proptech sector has grown exponentially in Australia over the past five years, and at Macquarie we have noticed a direct correlation between the willingness and desire of real estate businesses to adopt innovative practices and the financial success of the business.”
Macquarie joins emerging tech hub Stone & Chalk and REIWA in getting behind the new industry body.
“There has never been a more important time for the property industry to embrace innovation and for the innovation itself to be nurtured, so we’re delighted to be supporting the Proptech Association Australia in growing the community and fostering further collaboration,” Mr Evans said.
The Proptech Association – which started in February 2020 – champions the real estate technology industry and has been established to be an independent voice in the proptech conversation. It aims to build greater awareness of the depth and breadth of tech solutions across the real estate and property sectors, bring the proptech community together and support more confident adoption of the tech.
Founder and president, Kylie Davis, said there was an unprecedented interest in the sector which had been amplified by the Covid lockdowns.
“At a time when the industry simply could not transact using traditional ways of doing business, proptech businesses provided solutions that allowed the market to keep working,” Ms Davis said.
“Australian proptech provided innovative ways to keep marketing, communicating with buyers and sellers, manage sales and listings and view properties, while at the bigger end of town, we see the importance of improving facilities management and making the health and safety of buildings a priority coming to the fore.”
Ms Davis said the association offered proptechs a central space to find out about programs and initiatives to support their growth. For agents, developers and the construction industry, it offers an overview of what’s happening in the market, the trends driving the changes, and strategies to make adoption easier and feel less risky.
Ms Davis said the support of Macquarie would be used to accelerate the association’s programs for 2021 including its awards, which will be held on May 27. To join the Proptech Association Australia, click here.
